Brand Colors

Culver's colors help make up so much of who we are and how we're known. That's why it's crucial we use them consistently no matter the application.

Culver's Blue

The color blue is a staple in the Culver's brand image – from our iconic blue spoons and table numbers to the blue aprons worn by our True Blue Crew team members. It's one of the most recognizable elements of our brand and one of the first things our guests notice that differentiates us from the competition. Celebrating this color that represents where we started and where we're headed will keep the Culver's brand consistent and relevant to our guests for many years to come.

Culver's Primary Blue Pantone CMYK 100/58/0/21 PMS 294, RBG 0/85/150, Hex #005696

Culver's Secondary Blue CMYK 100/70/30/30, RGB 0/51/102, Hex #003366